Everything You Need To Know About How Etsy Is Empowering Female Micro-Entrepreneurs

morning brew etsy interview Linda KozlowskiImage via Morning Brew

by, Alex Lieberman

Society may be forgetting about the little guy (or gal), but Etsy COO Linda Findley Kozlowski definitely isn’t.

The North Carolina-native took the helm as COO of Etsy in May 2016, “overseeing all activities that are revenue-generating or customer-facing” for the platform’s 1.9 million sellers and 32 million buyers.

Linda is an alum of Evernote (COO) and Alibaba.com (Head of Global Marketing), and  has held several roles in the world of PR and communications at bigwig shops like Fleishman Hillard.

But since day one, she has chased passion over profit, following a distinct set of values that have guided her along the way.

Whether it was doing “crisis comms, financial comms, or IPOs” in the first half of her career, or overseeing marketing efforts at Alibaba.com later on, Linda has always kept creativityglobalism, and most importantly, impact front and center.

But why does she care about these answers specifically? To answer that question, we need to take it all the way back. Thanks to her mom the Etsy exec gained an appreciation for creativity early on. Accordingly to Linda, her mom crafted everything under the sun, from shadow boxes and dollhouses to Christmas trees and calligraphy.

“When thinking about my mom’s obituary, it was the hardest thing in the world to write because it was just incredible what she did. She did pretty much everything. She was wildly creative, but also she was extremely practical.”

And in addition to indulging her creative side, Linda gained a global mindset at a young age. She was a news junkie, plain and simple.

For years, Linda aspired to be a foreign war correspondent, “the Christiane Amanpour of our generation.”

And her endless curiosity to better understand people, places, and cultures only grew over time.

She went on to receive her Bachelor’s and Master’s in Journalism and spent the first half of her 20-year career in the world of PR and comm.

“Thinking global, for me, is extremely important. I don’t think I’d ever be happy working in a company that’s just focused on one country. I simply can’t imagine a life where I’m not experiencing other cultures.”

Society may be forgetting about the little guy (or gal), but Etsy COO Linda Findley Kozlowski definitely isn’t.

The North Carolina-native took the helm as COO of Etsy in May 2016, “overseeing all activities that are revenue-generating or customer-facing” for the platform’s 1.9 million sellers and 32 million buyers.

Linda is an alum of Evernote (COO) and Alibaba.com (Head of Global Marketing), and  has held several roles in the world of PR and communications at bigwig shops like Fleishman Hillard.

But since day one, she has chased passion over profit, following a distinct set of values that have guided her along the way.

Morning Brew

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