Digital Campfires: A New Framework for Building Online Communities

DATE: June 16, 2020

TIME: 6:30 PM - 6:45 PM

COST: free

VENUE: Online/Virtual

ADDRESS:

Digital Strategist, Sara Wilson, joins Female Founder Collective to discuss "digital campfires"--a term she coined in a recent article she wrote for the Harvard Business Review to describe small online communities that are more intimate, more private, and more interactive than public-facing social platforms, often based on messaging, micro-interests, or shared experiences. In the midst of a global pandemic, digital campfires have exploded into our everyday lives in profound new ways. Sara, also a former Facebook/Instagram lifestyle partnerships exec., will share the digital campfires framework, the keys to creating and grow a digital community for yourself or your brand today, and why now is the time for experimentation both online and off as we look ahead to a post-COVID world that is both similar and profoundly different than what came before.