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Power Hour With Melissa M. Proctor: Finding Your Passion Through Unconventional Career Paths

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Nov. 18 2020, Published 7:00 p.m. ET

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Melissa M. Proctor is the Executive Vice President and Chief
Marketing Officer of the Atlanta Hawks & State Farm Arena. Her
professional achievements earned her recognition from a
multitude of publications throughout her career, including being
selected to the Sports Business Journal's 2020 class of 40 under
40, the Atlanta Business Chronicle's 2017 class of 40 Under 40,
Rolling Out Magazine's list of the Top 25 Women in Atlanta, The
Atlanta Voice's 50 under 50, London's Leaders in Sports: Leaders
Under 40, and earning a mention on Inc.'s 2017 list of 17 Inspiring
Women to Watch. Part of the NBA since high school, Melissa was
the first team attendant/ ball girl for the Miami Heat
organization, and in later years, returned to work for the Heat in
the basketball operations division. She serves on the board for
The Atlanta BeltLine Partnership, The Children's Museum of
Atlanta and 48 in 48. She holds a bachelor's degree in
communication from Wake Forest University and a master's
degree in design studies & brand strategy from Central Saint
Martins College of Art and Design at The London Institute. A
native of Miami, FL, Melissa now resides in Atlanta, GA with her
super dope daughter, Marley.

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