Social media strategy for women-focused business


Jun. 27 2016, Published 8:00 p.m. ET

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A live interview with OKREAL and Erika Geraerts: co-founder of frank body

Erika Geraerts is 27-years-old and the co-owner of three successful businesses: content and copywriting agency Willow & Blake, melbourne-based cafe LBSS, and frank body: the coffee scrub company which has a social media following of 687K, and $15 million in revenue as of 2015.

You will love this if you:

• Are building (or planning to build) a business with a female audience, and want to learn how to use social media to your advantage.
• Want tips on how to be authentic in the often cheesy, hashtagblessed world of Instagram.
• Want to learn how to turn a good-looking grid into cash paper money.
• Want insight into how one woman built three businesses from the ground up.

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