5 Mother-Daughter Partnerships That Have Led To Business Success

The mother-daughter relationship is unique. Mothers nurture, guide, and support their daughters throughout life, creating a strong bond built on trust and love. We often see our mothers as advisors, cheerleaders, and secret keepers, turning to them in our times of need. Yes, there are moments of tension, but the bond is deep.

This special connection is a steadying and reliable force. It can also be a strong foundation for building a thriving business. When mothers and daughters combine their trust and skills with a shared vision, remarkable things can happen. These mother-daughter partnerships prove that it’s possible to achieve business success together.

Launched in 2014 and worth over $100 million today, Nudestix grew out of a love for makeup. As teenagers, Taylor and her sister joined forces with their mother, a chemical engineer and beauty industry veteran, to develop simple and easy-to-use cosmetics. 

Taylor has said she loves working with her mom because of how much she and her sister have learned. Jenny echoed this sentiment, saying, “Taylor and Ally are an inspiration: They are of a different generation; they inspire me to have modern thinking, they inspire me to look at things in a new way that is multi-generational…I love showing them and sharing my experience with them, which they are very open-minded to receive.”

Established in 2015, House of Aama, is an up-and-coming heritage brand created by Rebecca and her daughter Akua. Their passion for sewing and their African heritage served as the spark for what grew into a brand that appeared at New York Fashion Week this year.

When speaking with Marie Claireabout their partnership, they said, “We already know each other’s strengths and weaknesses… We aren’t trying to figure out what each one is capable of doing – we already know. Also, because we are mother/daughter, we are invested in building each other up and not tearing each other down.”

In many ways, Anastasia’s story reflects the ideals of the American dream. An immigrant who got her start working in a beauty salon before founding Anastasia Beverly Hills in 2000, her company is now estimated to be worth $900 million. Claudia, her daughter who goes by Norvina professionally, was with her every step of the way. Norvina worked her way up in the business until Anastasia named her the president of the company in 2010.

When speaking about their work partnership, Anastasia has said, “We have disagreements like anyone, but I couldn’t imagine it any other way…We’re similar in that we are incredibly devoted to our work and process. Not everyone understands that, but Norvina and I share an understanding because this is our life and we’re passionate about what we do.”

Rosalina, considered a pioneer in organic farming in the Philippines, always dreamed of finding a way to empower local farmers through sustainable farming practices, according to the brand’s website. This passion led to her discovering pili oil and its uses. Her daughter, Mary Jane, helped launch their beauty and wellness brand in 2016. 

Rosalina told Global Woman Magazine that she believes harmony is important for success in family-run businesses. “Something that often happens to family brands that fail in the long-run is decay…Understanding each other is vital to what holds a company in togetherness. This builds trust and respect towards each other’s similarities and differences.”

Tina Knowles has been a devoted supporter and collaborator of Beyonce throughout her career. Their latest joint venture, a hair-care line, is a “passion project” the duo has dreamed about for years.

Beyoncé emphasized how important and meaningful it is to create with her mother in an interview with Essence. “She’s a visionary and a brilliant woman and has worked so hard on this brand alongside me…It feels like all of her life’s learning, her 70 years, and now my 42 years, are generational and meant to be.”