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These Hispanic Women Entrepreneurs Are Making A Big Impact 

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Oct. 15 2024, Published 8:00 a.m. ET

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Hispanic women entrepreneurs are breaking barriers, making strides, and redefining the landscape of small business ownership across the United States. As a fast-growing group of business owners, they are driving innovation, supporting communities, and significantly contributing to the economy. Despite facing unique challenges, Hispanic women continue to demonstrate resilience and resourcefulness in their entrepreneurial endeavors. Here’s a closer look at their impact and how they’re shaping the future of business.

The Rise of Hispanic Women Entrepreneurs

The National Women’s Business Council states that the number of Hispanic women-owned businesses has risen rapidly over the past decade. According to the 2020 State of Women-Owned Businesses Report by American Express, Latina-owned businesses grew by over 87% from 2007 to 2019. This impressive growth outpaces that of any other demographic group, signaling a powerful trend toward diversity and inclusion in business ownership.

Hispanic women are starting businesses in various sectors, including retail, food and beverage, health and wellness, technology, media, and professional services. Their drive to create opportunities for themselves and others has a ripple effect on local economies, generating jobs and fostering community development.

Challenges Faced By Hispanic Women Business Owners

Despite their remarkable growth, Hispanic women business owners often face unique challenges. Many struggle with access to funding, resources, and networks that are crucial for success. A 2021 report by the Federal Reserve Bank found that Hispanic-owned small businesses are more likely to face difficulties securing loans and are more dependent on personal savings for startup capital compared to their non-Hispanic counterparts.

Language barriers, lack of representation in certain industries, and limited access to mentorship and business education are other obstacles. Yet, these challenges have not deterred Hispanic women entrepreneurs; instead, they have motivated them to find creative ways to build and sustain their businesses.

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Several Hispanic women business owners are not only achieving financial success but are also making a significant impact in their communities. Here are a few examples:

Beatriz Acevedo – Mitú

Beatriz Acevedo is a trailblazer in digital media as the co-founder and CEO of Mitú, a digital media company that focuses on Latino content. Acevedo built a platform that gives a voice to young Latinos, creating a space for cultural expression and storytelling. Through her work, she has highlighted Hispanic narratives in mainstream media and inspired other entrepreneurs to pursue ventures in tech and media.

Ana Quincoces – Skinny Latina

Ana Quincoces, a former lawyer turned entrepreneur, created Skinny Latina, a line of Latin-inspired marinades and sauces. Drawing from her Cuban heritage and passion for cooking, Quincoces turned her brand into a nationwide success, offering products that bring authentic Latin flavors into homes across America. Her journey from a small startup to a nationally recognized brand is a testament to dedication and cultural pride in business.

Maribel Lieberman – MarieBelle Chocolates  

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Originally from Honduras, Maribel Lieberman founded MarieBelle Chocolates in New York City. Her boutique brand is known for its exquisite, artisanal chocolates that reflect both her heritage and passion for luxury goods. Lieberman’s story exemplifies how combining cultural heritage with business innovation can create a unique brand that stands out in a crowded market.

These women aren’t just making waves in different industries—they’re also driving real economic and social change. With determination, cultural pride, and the help of their communities, they’re breaking barriers and setting the stage for future generations. By tapping into networks, embracing their heritage, and finding creative ways to tackle financial challenges, Hispanic women entrepreneurs are proving their impact is here to stay.

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