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Get The Job: How To Navigate Virtual Career Fairs

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May 10 2024, Published 8:10 a.m. ET

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The job market has undergone significant changes. According to the Pew Research Center, the global COVID-19 pandemic changed how we work and look for jobs. Many things went virtual, including career fairs. If you’re looking for a new role, learning how to navigate virtual career fairs will help you to stand out. 

The Advantage Of Virtual Career Fairs

Virtual career fairs offer several benefits, including accessibility to various job seekers and the ability to conveniently and safely meet potential employers. In addition, virtual career fairs are economical. With so many perks, companies will continue to combine online and in-person events.

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How You Can Navigate Virtual Career Fairs

As virtual career fairs gain popularity, getting the attention of hiring managers through the screen becomes more important. But don’t worry; you can learn the skills that make decision-makers take note. Here are five tips for making the most of your online event and securing your dream job. 

1. Research employers who are participating.

Take note of the businesses attending and thoroughly research them to determine which ones align with your professional development. Look at their website, see their current job openings, and discover more about what kind of company they are through their stated mission and values. Armed with these insights, you’ll be primed to ask great questions to make your mark and stand apart from other candidates. 

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2. Get your introduction ready.

Introduce yourself by preparing an elevator pitch and sharing your skills, career goals, and relevant work experiences. If you need help putting your 30- to 60-second pitch together, Princeton University has a guide. Deliver your pitch in front of a mirror or with a friend to refine it and ensure it sounds sincere and natural.

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3. Engage.

Show up to your event early so you can feel comfortable with the tech and ensure that everything on your end is working correctly. Once the event starts, engage in the chat, ask questions, and participate with genuine interest. Event hosts and companies appreciate curious participants who contribute purposeful comments and discussions.

4. Dress for success.

When you dress well, you can show up more confidently. Choose a top or outfit that you feel good in. Opting for a hairstyle and makeup that complements your features will also help you appear radiant on camera. Keep your body language in mind when on camera to ensure that you will make a strong impression.

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5. There’s magic in the follow-up.

It’s important to send a follow-up message within three days after the event. Remember that several other candidates may also follow up. That said, make your message stand out with a thank you and something memorable from your interaction with the representative or their presentation. You could also ask an engaging question when you reach out. In addition, following them on LinkedIn is a great way to stay in touch after the event. 

When you remain professional, interested, and involved, you have the best chances of successfully navigating virtual career fairs. Even if you’re not looking for a remote job, attending a virtual career fair can help you get a role that allows you to grow professionally and make a competitive salary.

The author’s content and opinions have not been pre-reviewed, approved or endorsed by Discover.

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By: Wanda Duncan

Wanda Duncan is a multipotentialite entrepreneur and travel, wellness, and LGBTQ writer. She’s slow traveled since 2010 through Europe, Southeast Asia, and parts of Africa and Central America. Find her work in Fodor’s Travel, Her Agenda, The Black Wall Street Times, Love B. Scott, and WeTravel. Wanda is the founder of Black Women Travel and won the Women in Travel Summit 2023 Bessie Awards Social Impact Award and was nominated for the 2021 Trailblazer Award. Connect with Wanda through her website WarmlyWanda.com.

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