4 Celebrity Women That Started A New Business Venture In 2025

Women took the business world by storm this year! Several successful celebrity women launched new products and businesses that are thriving. Starting a new business can be a long, tedious process, but the payoff to see your vision come to fruition is priceless.

According to LegalZoom, 68.93% of women business owners were Generation X, 19.42% were baby boomers, and 10.68% were millennials. 

Additionally, women start their own businesses because they feel ready to work for themselves (57.89%), are unhappy with corporate America (37.72%), and are ready to chase their passion (29.82%).

Below you’ll find four celebrity women who had major wins for their businesses in 2025. Others have launched their business and are adding to it with new products to elevate their brand!

Beyoncé launched her hair care line Cécred in February of last year, adding a detangling collection this year. She also launched SirDavis (Whisky) on her birthday in 2024 and received heavy promotion on her worldwide tour this year. The Cowboy Carter Tour helped with promoting both brands, as they were able to promote in each arena. Cécred is a self-funded business, made for all hair types; available in Ulta stores. SirDavis is a partnership with Moët Hennessy honoring her great-grandfather. 

Drew’s brand, Beautiful, started as a kitchenware line; however, this year she launched a pet collection, as well as bedding and home decor. It doesn’t end there! She has everything you need for bath time, appliances, furniture, tabletop, and tools and gadgets. This Beautiful collection is also available at Walmart.

Tracee created Pattern Beauty six years ago, which was designed to serve underserved textured hair. The brand offers shampoos, conditioners, serums, and more. This year, Pattern Beauty has expanded from hair care to body care. Pattern Beauty is available for purchase at Target, Sephora, Ulta, and other local stores that carry hair products. This year also marks her first brand commercial for Pattern Beauty.

Jennifer launched LolaVie haircare four years ago, yet the momentum has yet to slow down. This thriving company has expanded to Australia as of earlier this year. There have also been numerous new products that have been debuted, such as Peptide Plumping Volume Shampoo & Conditioner, a non-aerosol Powder Perfect Dry Shampoo, and the Peptide Plumping Volume Spray. Travel kits have also been added, and there was even a national TV commercial premiered for the first time for the brand.